Services
Marketing & Advertising provides the following services to ensure the
university maintains a consistent tone and image and help academic and
student units achieve their goals and objectives:
- Development and implementation of marketing campaigns
- Guidance on advertising development and media placement
- Communication planning, counsel and support on initiatives, strategies,
and policies
- Survey research
- Publication of Tier I products:
Publications targeted to an external audience, printed in quantities
of 2,000 or more, and impact the university's image and reputation
- Coordination of Tier II products:
Publications targeted to an external audience, printed in quantities
of 500 or more, support the university's recruitment efforts and maintains
relationships with key stakeholders
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